Scaling Hiring Across Markets: Global vs. Local | Workfully Lunch & Learn Webinar

Lunch & Learn Webinar

Scaling Hiring Across Markets: Balancing Global Consistency and Local Flexibility

📅 Wednesday, 25th of March

🕐 1:00 PM CET

⌚️ 1 Hour

💻 Live Via Zoom

Reserve your Spot

What this session is about

Expanding into new markets is one of the most exciting milestones a company can hit - and one of the most demanding tests of its talent function. How do you maintain a consistent hiring bar and candidate experience across geographies, while still adapting to local labour markets, cultural expectations, and compliance realities?

In this session, Workfully sits down with Renita Käsper - a global TA leader with over 20 years of experience building and scaling hiring functions across Europe, APAC, and beyond - to dig into what it really takes to make multi-market hiring work. This isn't theory. It's hard-won perspective from someone who's done it at scale, across time zones, and in some of the most complex hiring environments out there.

Whether you're a TA leader navigating your first international expansion, a People leader trying to bring coherence to a fragmented global function, or an HR Director building the infrastructure for scale - this session is for you.

What We'll Cover

Building a global hiring framework

What does a scalable, market-agnostic hiring process actually look like - and where does it need to flex?

Local nuance vs. global standards

How to adapt to different talent markets, cultural norms, and legal requirements without losing consistency.

Making distributed TA teams work

Lessons from leading hiring teams spread across multiple continents and time zones.

Employer brand across borders

How to tell a coherent company story in markets where you're an unknown quantity.

The data and tooling layer

What infrastructure do you need to hire at speed and scale without sacrificing quality?

Live audience Q&A

Bring your toughest cross-market hiring challenges - this is a conversation, not a lecture.

Renita Käsper

Head of Expansion, Teamdash
Global Talent Acquisition & Employer Branding Leader

Renita Käsper is a globally recognised talent acquisition leader with over 20 years of experience building high-performing hiring functions across some of the world's most complex and fast-moving organisations.

Most recently serving as Global Director of Talent Acquisition and Employer Branding at HRS Group - a Cologne-based tech company reshaping the business travel market - Renita has spent her career at the intersection of growth, culture, and hiring strategy. As Director of Global Recruiting at Testlio, she scaled the team by 50% to over 240 people across more than 40 countries, all within a fully remote, distributed-by-design environment.

Before that, Renita spent seven years building the award-winning recruiting team at CV Keskus, one of the Baltics' largest job boards, and has since held senior talent roles at Babbel and beyond. She is a co-founder of the Estonian Recruitment community Recruitment Thursday and the Estonian HR Society, a jury member for employer branding competitions across Europe, and a sought-after international speaker on sourcing, talent strategy, and the future of work.

David Dawoud

Country Manager, Workfully

David Dawoud brings over 15 years of experience across startups, scale-ups, and enterprise environments, having built and led People, Talent, and Operations functions for fast-growing tech companies. His background includes leadership roles at Demodesk, DESelect, Rydoo, and Hewlett-Packard, working closely with founders and leadership teams on scaling organisations and strengthening culture.

Alongside his work in tech, David has spent more than a decade advising startups and leaders through his consultancy BeeHustle, and brings a coaching mindset shaped by his long-standing role with Kangoeroes Basket Mechelen. That blend of operational depth and people-first thinking makes him a natural fit in the moderator's chair - grounded, candid, and always focused on the lessons that actually translate to the real world.