Workfully Secures €4M+ Seed to Turn Recruiters into the Next Wave of Content Creators

Barcelona, September 23rd – Workfully, the Barcelona-based platform redefining recruiting by empowering recruiter solopreneurs, today announced a €4 million seed round. The investment was led by Shilling (VC arm of Draycott), with participation from existing backers Indico Capital, Pitchdrive, and Secways.

Founded in 2022 in Barcelona, Workfully is on a mission to build the world’s most trusted recruitment experience by putting recruiters—not agencies—at the center.

Unlike traditional marketplaces that bypass recruiters, Workfully enables them to own and monetize their talent audiences, much like creators do with subscribers on platforms such as Substack or YouTube.

“Recruiters have always been the hidden force behind great companies, but they’ve never truly owned the value they create,” said Valerio Rossi, CEO and co-founder of Workfully. “Workfully changes that. We give recruiters the tools to turn their networks into scalable digital businesses.”

A New Business Model for Recruiters

• Recruiters get a free, AI-powered CRM to publish jobs, manage pipelines, and build lasting ownership of their talent pools.
• They can finally monetize by offering companies on the platform access to their talent pools, creating recurring revenue without building agencies or chasing clients.
• Unlike trying to grow 100K LinkedIn followers with no monetization path, Workfully offers recruiters a direct way to scale earnings as they scale their audience.

A Better Option for Companies

Traditional agencies remain expensive and inconsistent—8 out of 10 companies report dissatisfaction. With Workfully, businesses can now access hundreds of recruiters across 30+ countries in a transparent, data-driven way:

• See the exact type of talent in a recruiter’s pool
• Check reviews from previous clients
• View candidate experience ratings
• Track positions a recruiter has successfully closed for similar companies

Most importantly companies can pay a flexible monthly subscription to the recruiters they need, instead of high commissions fees to recruiting agencies. Making Workfully 60% cheaper on average.

Already, global players such as Semrush, BlackBerry, Delivery Hero (Glovo), OLX, Mammut, TravelPerk, and 30+ others rely on Workfully for international hiring.

Funding Story & What’s Next

The seed round came together in just over 30 days, closing oversubscribed at €4M+. The momentum reflects both Workfully’s early traction and investor appetite for AI-powered platforms.

With the new funding, Workfully will:

• Expand into Ireland, Germany, Benelux, and the Nordics, opening its recruiter network to more enterprises and startups.
• Continue building the first AI-powered monetization platform for recruiters, unlocking earnings far beyond LinkedIn.
• Host in-person launch events for Talent Leaders, starting in Amsterdam on September 25th and Lisbon shortly after.

For more information, visit www.workfully.com

Press Contact
katya@workfully.com